ACNielsen Unveils Predictions for 2006

ACNielsen US News Release - 30 January 2006 - ACNielsen Unveils Predictions for 2006

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The Next Low-Carb Craze?

Prediction: “Low GI” products are the next nutritional buzz; also, antioxidants will grab double-digit increase in sales.

U.S. consumers will continue to obsess over their health in 2006 as growing rates of obesity, diabetes and high blood pressure will have many Americans re-examining the foods they eat.

ACNielsen’s LabelTrends™ service, which tracks product label health claims, provides a barometer of American health trends. Terms such as “low fat”, “low sodium”, and “low glycemic index” can now be measured in addition to a product’s size and contents. This year, expect a surge in food and beverages touting low glycemic index (GI) claims. LabelTrends analysis shows sales of GI products had a big jump from 2004 to 2005, and they expect the trend to continue.